Hi, I'm Paris Cutler
I’m a business and brand strategist. People come to me for help with their biggest challenges. I work with established entrepreneurs and influencers, business owners, and corporate executives.
I identify and unblock systemic problems of all kinds. I’m a crisis solver. Nothing shocks me because I’ve seen it all.
I show people how to take their business and career to the next level.
I’m best known for my early success as the owner of Planet Cake, where I flipped an industry on its head by moving in the opposite direction to everyone else, achieving exponential growth. I then stepped into TV presenting and became an author of five best-selling books.
While I was wildly successful, I also experienced the challenges that came with it. As an accomplished entrepreneur and media personality, I faced many crossroads but couldn’t find the advice I needed anywhere.
In hindsight, if I’d had coaching from someone who had been in my shoes before, I would have done some things differently.
Through my own experience, I now help others in the same situation.
I work closely with people across the world who need frank and pragmatic coaching and advice from someone who has been where they are. As a Blue Ocean Strategist, I help propel people and brands forward by creating markets with little or no competition.
On a personal note, I live in Sydney with my beautiful family. I’m committed to the regular practice of yoga and meditation, through which I value empathy and flexibility in process and outcome. I’m also a devoted environmentalist and vegetarian.
Started in stockbroking and went on to study law
Bought a small cake shop in 2003 knowing nothing about cake
Turned Planet Cake into a #1 national brand and seven figure business
Known as ‘Cake Maker to the Stars’ such as Rihanna, Celine Dion and Katy Perry
Built the largest cake decorating school in the Southern Hemisphere
Published five best-selling books with Murdoch Publishing, translated into seven languages and distributed worldwide
Starred in my own reality TV show ‘Planet Cake’, televised in over 26 countries
Winner of an Astra Award for Best Lifestyle Program
Finalist for Ernst & Young's 'Entrepreneur of the Year' Award
Regular commentator, with appearances on the Disney Channel, the Morning Show, the Today Show, Business News, Sky News, the Circle and Sunrise
Keynote speaker on entrepreneurship
Blue Ocean Strategist